How Does Video-based Mobile Learning Improves Learner Engagement

In today’s era of visual information, where most of us retain more knowledge through visual content, images and videos are gaining immense popularity in e-learning courses to keep learners engaged. Undoubtedly, video-based learning helps conveying messages faster, more efficiently, motivate learners and make it easy to retain information for long. The incorporation of videos in learning is not new. With the ability to impart both synchronous as well as asynchronous learning aligned to diversified needs, videos have the ability to engage the auditory as well as the visual senses of learners.

Organizations focus on empowering modern learners by allowing their employees to adopt the latest tools and technologies to boost workplace productivity. Videos are processed 60,000 times faster than normal textual information and is more appealing for learners. Let us discuss few tips that are used by organizations to engage maximum learners:

·         Storytelling

Story-based content delivery aids learners effectively visualize the real-life application of a particular topic and provides related context. Story leaves a greater impact when blended with video-based learning. Every story has a rise and fall, and same goes with learning at workplace. For instance, adding a climactic scene at the end of story will engage learners till the end and positively improves retention.

·         Continuous training improvement

Video-based content helps educators save their time investing in delivery training repetitively. The time saved can be utilized to improve the quality and efficiency of training program by organizing flipped classroom, customized learning paths, instant feedbacks and more.

·         Ask questions

It may sound rhetorical, but questions provide learners a great opportunity to think on what is being asked. Onscreen questions enable learners to recall whatsoever they learned till then, increasing their chances to remain engaged till the end.

·         Keep it short & precise

Content is transformed as short clips while delivering video-based learning for betterlearner interaction. Short duration videos impart accurate information which is aligned to customized needs of organizational workforce.

As text and graphics make courses boring, interactive videos are used to explain better by example and enhance the overall learning experience. So, it is important to ensure that videos are used in the right manner with a thoughtful planning and right amount of engagement so that video production is done in a professional way. In today’s revolutionary world where the use of multimedia presentations for learning is increasing, video content delivery is becoming an apt training method at workplace.